There’s an Apple Watch for everyone.
Selecting a watch is very personal. As with all things you wear, how it
looks is as important as what it does. So we made Apple Watch from a
variety of distinctive materials, and created a range of interchangeable
bands you can mix and match.
Aluminum. Light, but no lightweight.
We created an alloy of 7000 Series aluminum that’s 60 percent stronger
than standard alloys. Yet it’s very light, making it perfect for the
most active lifestyles. It’s also exceptionally pure, with a beautifully
consistent appearance that’s difficult to achieve with traditional
aluminum alloys.
Ion-X glass. Strengthened at the molecular level.
To keep the Sport collection models as light as possible, we used
aluminosilicate glass — the same material used in the windows of space
shuttles and high-speed trains. It’s fortified at the molecular level
through ion exchange, with smaller ions being replaced by larger ones to
create a surface layer far tougher than ordinary glass.
Stainless steel.Not just refined. Reengineered.
The strength and beauty of stainless steel have long made it a favorite
material in fine timepieces. For Apple Watch, we took a refined 316L
stainless steel and cold forged it to make it up to 80 percent harder.
We reduced impurities to achieve a mirror finish. And we added a
diamond-like carbon layer to create our striking space black
stainless steel.
Sapphire. Beautifully shields Apple Watch from the world.
Next to diamond, sapphire is the hardest transparent material on earth.
That makes it ideal for protecting the Retina display and the heart rate
sensor. To ensure a precise fit for the case, the sapphire is cut using
a diamond-encrusted wire and precision-machined into its final form.
It’s then polished for many hours to produce the desired finish.
Bands as carefully considered as the watch itself.
A different band can instantly change the look of Apple Watch. So we
created a full range of bands in stainless steel, leather, and
fluoroelastomer, and made them easily interchangeable. Innovative,
beautifully designed buckles and closures provide the perfect
finishing touch.
Sport Band
Made
from high-performance fluoroelastomer, the Sport Band is durable and
strong, yet surprisingly soft. The smooth, dense material drapes
elegantly across your wrist and feels comfortable next to your skin. An
innovative pin-and-tuck closure keeps the end of the band
neatly secured.
Link Bracelet
Crafted from the same
stainless steel alloy as the Apple Watch case, the Link Bracelet has
more than 100 components. The machining process is so precise, it takes
nearly nine hours to cut the links for a single band. In part that’s
because the links aren’t a uniform size but vary subtly in width. The
custom butterfly closure folds neatly within the bracelet for a thin
profile. And you can easily add or remove links without any special
tools.
Milanese Loop
A modern interpretation of a
design developed in Milan at the end of the 19th century. Woven on
specialized Italian machines, the smooth stainless steel mesh wraps
fluidly around your wrist. And because it’s fully magnetic, the Milanese Loop closes neatly and is infinitely adjustable.
Modern Buckle
A small French tannery
produces the supple Granada leather for this elegant band. What looks
like a solid buckle is actually a two-piece magnetic closure that’s
delightfully simple to secure. There’s also an inner layer of Vectran
weave for strength and stretch resistance. It’s the same material NASA
used to make the landing airbags for the Mars Rover spacecraft.
Leather Loop
This band is made from Venezia
leather handcrafted in Arzignano, Italy. With an artisan heritage
spanning five generations, the tannery has a history of partnership with
some of the most prestigious names in fashion. Magnets concealed within
the leather provide a trim look and precise fit.
Classic Buckle
This traditional design has
been updated with a new calf leather that ages naturally over time to
acquire a beautiful patina. The contrasting interior lining creates a
dramatic two-tone look, and the filleted edge detail provides a clean
geometry.
A new day, a new band.
Each interchangeable band slides perfectly into place. Simply press the
band release button and you can switch bands to match your outfit, your
activity, or even your mood.
Charge it overnight. Wear it all day.
You’ll want to use Apple Watch all day long. So we gave it a battery that lasts up to 18 hours*
and made charging it at the end of the day utterly effortless. In fact,
our goal was to make Apple Watch easy to charge in the dark. Without
looking. While being only partially awake. We arrived at a solution that
combines our MagSafe technology with inductive charging. It’s very
forgiving, requiring no precise alignment. You simply hold the connector
near the back of the watch, where magnets cause it to snap into
place automatically.
Everyone will use Apple Watch differently, and different
features use varying amounts of battery life. So here are some useful
battery metrics.
